You love them.
Look for the G.A.P. Animal Welfare Certified seal and feel good about the food and treats you’re feeding your pet.
Global Animal Partnership (G.A.P.) is a non-profit organization that develops comprehensive animal welfare standards and works with independent, third-party certifiers to audit and certify the farms and processing facilities are meeting these standards. When you see the G.A.P. Animal Welfare Certified label, you know that the animals have:
MORE SPACE
A SAFE & ENRICHED ENVIRONMENT
ACCESS TO PASTURE OR OUTDOORS
(STEPS 3 & ABOVE)
A HEALTHY, VEGETARIAN DIET
(NO ANIMAL BY-PRODUCTS)
NO ADDED HORMONES OR ANTIBIOTICS
Consumers Care About Animal Welfare
Consumers care about animal welfare when it comes to their food products, so we are confident that these same preferences apply to their pet food choices as well.
63%
OF CONSUMERS LOOK FOR LABELS THAT CALL OUT HOW THE ANIMAL WAS RAISED WHEN PURCHASING MEAT
Global Animal Partnership SurveyMonkey Audience study, June 2018
46%
OF AMERICANS SAY THAT CLAIMS ON FOOD PRODUCTS HAVE A DIRECT INFLUENCE ON THEIR PURCHASE DECISION
Nielsen Shopper Trend survey from Label Insight, October 2018
93%
OF CONSUMERS SAY IT IS IMPORTANT FOR BRANDS AND MANUFACTURERS TO PROVIDE DETAILED INFORMATION ABOUT WHAT’S IN FOOD AND HOW IT’S MADE
Food Management Institute (FMI) 2018 Transparency Study
Global Animal Partnership SurveyMonkey Audience study, June 2018
Nielsen Shopper Trend survey from Label Insight, October 2018
Food Management Institute (FMI) 2018 Transparency Study
What makes G.A.P. Animal Welfare Certification better?
Quality
Better raising and handling of animals results in better tasting meat – another reason to feel good about supporting change with your purchases.
Integrity
Unlike other animal welfare certifications who audit only a sample of farms, G.A.P. certifiers audit every farm every 15 months. If our third-party certifiers don’t see it, we won’t certify it.
Supply Chain Support
Our team of meat industry experts have the know-how to connect manufacturers, and bring value to the entire supply chain from farm to fork.
Look for the G.A.P. Label
G.A.P.’s Animal Welfare Certified label means that animals are raised without antibiotics or added hormones, and are fed a vegetarian diet with no animal by-products. The higher the number, the more the animal’s environment mimics its natural environment.
